Real-time data today is in demand by everyone — and everywhere — throughout an enterprise. Now more than ever, it’s important for independent software vendors (ISVs), data providers, and digital businesses to be able to transform their customers’ complex data andscapes into a wide array of actionable insights. Data-driven insights powered by technologies like
artificial intelligence (AI) can quickly help coursecorrect a missed sales forecast, provide innovative, customer-centric ideas for new products; or help call
center reps better respond to unhappy customers. However none of those scenarios are possible without high-quality, clean, integrated dat.

If you’re an ISV, data provider, or digital business, the demand from your customers for real-time access to data with high business value may present you with integration scenarios that could be costly, timeconsuming, and difficult to resolve without the right technology. However, a data integration solution that takes advantage of innovative technology can provide your customers with the accurate data they need to make AI-powered, real-time intelligent decisions.